Flower Power

Flower Power is the cry that symbolizes an unforgettable generation, revived in the new car air freshener from MA-FRA. Its Spiced Rose fragrance combines the power of a pungent flower with the simplicity of our smiling daisy in order to give you a unique experience in your car.

The meaning of Flower Power is stamped indelibly on the imagination of an entire generation: the peace-loving “power of flowers” is the universal symbol of non-violent struggle.

Everyone recalls the timeless images of young people handing out flowers to policemen… Flower Power!